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About me

Let me introduce myself

A bit about me

"I am the straw that stirs the drink." -- Reggie Jackson

This is my portfolio page. Please look around and check out my work. Afterwards, I encourage you to reach out and connect for a conversation! (Hopefully over drinks!)



Personal info

Eduardo (Eddie) Maisonet, III

Lets connect!

Birthday: July 28
Phone number: 213.537.3873
Website: www.thesportsfanjournal.com
E-mail: ed@edthesportsfan.com


Know more about my past


  • 2014-future

    Fox Sports Digital @ Yardbarker Editorial Producer

    Editorial and digital strategist for FOX Sports interactive media team, focusing on Yardbarker's social media engagement, publisher relations and new media verticals.

  • 2010-2015

    SB Nation @ Senior Writer

    Contributed to the news desk and editorial direction for NBA and college football.

  • 2013-2014

    Google @ Operations Coordinator

    Led onboarding of small and medium-sized businesses onto Google My Business platform.

  • 2009-2011

    Nielsen @ Retail Consultant

    Served as a retail consultant and consumer market researcher with a focus on Kroger and Safeway.


  • 2016

    University of San Francisco San Francisco, CA

    Sport Management Masters Program

  • 2005

    Langston University Langston, OK

    Bachelors in Organization Management

  • 2010

    Media Bridges Cincinnati, OH

    Radio and Broadcasting Certification

Skills & Things about me

I Love Social
Social Reach
I Love Strategy
Clients & Counting
I Love Writing
9 Years
Writing Exp.


My latest projects

Stephen Curry - yes, we can...

Stephen Curry - yes, we can...

The young man put on a show against the Big Ten's best...


If you didn't see this man's performance against number three seed Wisconsin, then you missed a treat. First off, Davidson as a whole played very well. They are fearless and look like a poor man's Golden State Warriors. After watching about five games of Davidson, I quickly realized that Curry is very comparable to Monta Ellis. Maybe not as quick, but just as fearless and a more reliable three-point stroke. Someone please, please, please tell me you saw that reverse in the second half? He must've majored in English or something. Also, dating back to the '07 tournament, he's scored more than 30 in every NCAA tournament game. Check out his last four games:
  • '07 Davidson vs. Maryland - 30 points, three assists, four steals
  • '08 Davidson vs. Gonzaga - 40 points, three assists, five steals
  • '08 Davidson vs. Georgetown - 30 points, three assists, three steals
  • '08 Davidson vs. Wisconsin - 33 points, four assists, four rebounds

Folks...That's 33 and four per game. Oh, and The King was also in attendance...

Ed loves orange; even burnt? Can't be...

Ed loves orange; even burnt? Can't be...

**After giving my four guest writers a chance to shed light on their feelings on the tournament, I figured I better round this up myself and get the job done right. Okay just joking (sorta.) All of the writers did a great job, and their time is appreciated here at Ed The Sports Fan. I promise you'll be seeing these four again soon. Remember to leave comments at the end of all posts, or feel free to e-mail me at eddiemaisonet@gmail.com - back to our regularly scheduled programming**

Does an Oklahoma boy really think Texas can go all the way to the final?

Ok, it's Ed's turn.

$tunning Rome vs. J-Roc

$tunning Rome vs. J-Roc

**Today is Part Three of our Guest Writers Series.

Deon Hampton - aka $tunning Rome. A Langston (OK) University alum, Mr. Hampton is an award-winning writer who has been published in Denver & Tulsa newspapers. A big Denver Nuggets and Syracuse Orange fan, he's never one to turn down a debate. Check him out at his myspace page @

Jamuel Wallace - aka J-Roc, also a Langston University alum, Mr. Wallace currently works in communications in Tulsa, OK. The former statistician at LU, "J-Roc" has been known to engage in his fair share of arguments, and today he breaks down the last week of college basketball here on the Ed The Sports Fan. Check him out at his myspace page @

Back to scheduled programming**

The Ohio Player...loves the lower seed?

The Ohio Player...loves the lower seed?

Its good to be #13 Western Kentucky...

#9 Texas A&M...not so much.

**Quick Note - Tuesday brings us part two of a five-day guest writers series here at Ed The Sports Fan. Today, we have the Shark, aka JAG. The graduate from "The" Ohio State University has graciously decided to bless our site with some choice words. The Buckeye dentist is an actively involved in the Cincinnati community and is always willing to engage in choice words regarding the Ohio Sports Scence (Ed's note: LeBron's going to Brooklyn, sorry...) Back to our scheduled programming.**

Eight or nine is suicide. Give me a 12 or 13 any day!

State of college basketball address

State of college basketball address

**Quick Note - Monday begins part one of a five-day guest writers series here at Ed The Sports Fan. Today, we have Mr. Soul on Ice, Kenny Masenda from the Great State of Texas here to get onto his soapbox. Kenny is a graduate student at Texas A&M-Commerce and his a self proclaimed sports nut. When he's not on ESPN, he's writing in his own personal blog where his words come to life in more ways than one. Check him out @ www.kennymasenda.blogspot.com Back to our scheduled programming.**

The Fab 5 (L to R) - Jalen Rose, Juwan Howard, Jimmy King, Chris Webber, & Ray Jackson w/ Coach Steve Fisher

This is, by far, the best time of the year, in my opinion: March Madness, where stars are born, stories are told, and they'll probably be sold. It's about two in the morning over here, and I'm sittin' on YouTube, looking at old Fab Five highlights, and while I'm happy it's March Madness, looking at this brings back memories, and, at the same time, makes me wish something could be done about the corruption of the game.

Even Obama's a bracket buster

Even Obama's a bracket buster

Shout out to Soul On Ice for the photo. Gotta love a presidential candidate willing to take ten minutes to fill out a bracket. Maybe recognizing the fact that someone who potentially has the weight of the world on his shoulders has enough balance to enjoy more simple pleasures in life. Like MARCH MADNESS!!! Too bad there are ZERO schools in the tournament from Illinois. You think Hillary or McCain are doing brackets? Maybe...but I dunno. I've seen Obama hoop, and he does brackets. If they ever show a picture of him playing Madden...

My brackets suck...

My brackets suck...

Okay, so just because I have a sports blog and "claim" to be a sports aficionado...


I'm not talking about I missed a game here or there, no. I'm talking about like half my picks are done. I think I'm being part dramatic, part trying to dumb down my hopes of winning the bracket pool, but damn! Duke almost put me in a flat-line. Xavier almost made me drive 15 miles south to their campus to do some "property renovation" to their campus. My upset picks have went down in flames. Baylor, Kent State, Temple, Winthrop. I hope your schools all see increases in drop-out rates...

What the hell was I thinking? Moving On...

Beastley vs. Juice

Beastley vs. Juice

Bird v. Magic, Jordan v. Barkley, Kobe v. LeBron...Juice vs. Beastley in '08.

Michael Beasley was standing in a narrow hallway outside the Kansas State locker room. Suddenly, O.J. Mayo appeared at the end of the corridor.

"Yo, Michael!" Mayo yelled.
"Juice!" Beasley screamed back.

They shook hands and embraced, these two freshman stars, both of them stopping by the NCAA tournament on their inevitable journey to the NBA. Don't expect things to be so cordial Thursday when Mayo's Southern California Trojans face Beasley's Kansas State Wildcats in a game oozing with star power; the kind better suited for the Final Four rather than the opening round of the tournament.

They've been friends since their early teens — unless they're on opposite teams. That's when things get serious. It doesn't matter if it's a pickup game in a deserted high school gym, or a pressure-packed NCAA game in a sold-out arena.

Jacksonville's newest additions...

Jacksonville's newest additions...

Jerry Porter and Florence look to be key additions for Jacksonville in 2008.

Ok, as you know, Jacksonville is my squad. It's something I've dealt with since '95, and I love the team. Gritty, grimey, scrappy, and they are original.

Anyway, since the free agent period began, the Jaguars have been very active in acquiring WR Jerry Porter from the Oakland Raiders, DB Drayton Florence from the S.D. Chargers, QB Cleo Lemon from Miami (keeping the Jags tradition of black QBs alive; more on this later), and WR Troy Williamson from the Vikings, via a trade for a sixth round pick. Hopefully, this can solidify some depth issues in the secondary, and hopefully can rejuvenate a sad excuse of a receiving core. Jacksonville is going to miss Ernest Wilford (signed with Miami), but the truth of the matter is that Jacksonville's offense isn't geared towards hitting the receivers. If they decide over the off-season to make a more concerted effort to use the new WRs as playmakers, I do believe that the AFC Championship with a potential Super Bowl berth is within reason.


What can I do


Eddie is an experienced media professional, with past work as an on-screen talent, radio personality, podcast host and public speaker.


Eddie has nine years of experience, from his work with SLAM, SB Nation and Fox Sports and creating his own media company, The Sports Fan Journal.


Eddie is part blogger, columnist and journalist. He's written for Complex, SLAM, Fox Deportes, SB Nation and Yardbarker.

Digital Strategy

Eddie understands how to build awareness through the digital lens. From influencer engagement to creative content, let Eddie help you grow.

Social Media

Eddie has worked on various campaigns for brands and publishers, helping create copy, curate content, establish voice and imaging.


Eddie has previous work experience in client consultation, data analytics, brand building and startup culture. Not sure where to start? Let's chat!


Get in touch with me


275 Park View Terrace Oakland CA 94610

Phone number